Gluten-free Foods

November 30, 2011 — The Editors

Gluten is a protein found in various cereal grains, most notably wheat. This protein makes for the elastic texture of dough. It is also a protein that must be avoided by those with celiac disease, a condition which seriously interferes with the body’s ability to absorb nutrients. An in-depth epidemiological study whose findings were publishied in 2003 found that one in ever 133 people in the United States suffers from celiac disease. Celiac disease sufferers and their immediate families are a natural market for gluten-free foods and the food industry has been increasing the number of gluten-free products on the market at a rapid pace in recent years. Those gluten-free offerings include breads, cookies, crackers, breakfast cereals, and cake mixes.

Today’s market size is the estimated size by value of the gluten-free market in the Untied States.

Geographic reference: United States
Year: 2011
Market size: $6.3 billion
Source: Keith O’Brien, “Beat the Wheat,” The New York Times Magazine, page 50, November 27, 2011, available online here.
Original source: Spins, a market research firm.
Posted on November 30, 2011

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Chewy, Juicy, Gooey Candy Market

October 31, 2011 — The Editors

Most of us think of candy as, well, candy. But within the industry, of course, candy is dividied up into segments and tracked carefully. One of those candy segments is called the “chewy candy sector” and includes such things as gummies, jelly beans, Twizzlers, Sweet Strings ‘n Sour Rings, Starbursts, Gummibursts, etc. Some refer to this segment of the market as gummies and jellies.

Today’s market size is an estimated total sales of chewy candies in the United States in 2010.
Happy Halloween!

Geographic reference: United States
Year: 2010
Market size: $2.2 billion
Source: Grace Weitz, “Companies Juiced with New Gummy Products,” April 28, 2011, Candy Industry, available online here
Original source: Mintel
Posted on October 31, 2011

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Functional Foods Market

May 19, 2011 — The Editors

At the most elemental level, we eat to supply our bodies with the nutrients necessary to maintain life. So by definition, food has a rather important function. However, the term functional food refers to processed foods and drinks that are marketed as having “health-promoting or wellness-maintaining properties”. The labels on such foods often include messages such as: heart healthy; helps reduce cholesterol, clinically shown to improve kids attentiveness, helps support your immune system or your digestive system or your nervous system, etc.

Geographic reference: United States
Year: 2009
Market size: $37.3 billion
Source: Singer, Natasha, “Food With Benefits, or So They Say,” page B1, The New York Times, May 15, 2011, available online here.
Original Source: Nutritional Business Journal

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Peanuts

December 10, 2010 — The Editors

The size of the market presented here is based on values at the wholesale level, farm receipts for sales of peanuts.

Geographic reference: United States
Year: 2009
Market size: $800 Million
Source: “U.S. Farm Sector Cash Receipts from Sales of Agricultural Commodities, 2006-2010F,” a table on the USDA’s Economic Research Service web site, available online here.
Original Source: Economic Research Service, United States Department of Agriculture

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Halloween Market

October 29, 2010 — The Editors

The size of the market for all Halloween holiday spending is rather hard to measure as it incorporates many things, candy, snacks, costumes, pumpkins, scary decorations, etc. The results of a much-quoted survey undertaken by the National Retail Federation are what we present here. They represent an increase of 17% over estimated spending on Halloween in 2009. Shall we take this as a good sign, a sign of people feeling freer to spend money on non essentials?

Happy Halloween!

Happy Halloween

Geographic reference: United States
Year: 2010
Market size: $5.8 Billion
Source: “Halloween Spending Expected to Rise this Year,” October 11, 2010, Kansas City Star, [Online] here.
Original Source: National Retail Federation

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Global Market for Premium Chocolate

July 22, 2010 — The Editors

In terms of market share, Europe accounts for just over half of the world premium chocolate market. In terms of per capita
consumption of all chocolate, by country, the leaders are: Switzerland with 22.4 pounds, Austria with 20.13 pounds and Ireland with 19.47 pounds. The United States comes in 8th on the list with an average of 11.7 pounds counsumed annually by each American. Please note, however, that these per capita consumption rates are for all chocolate not just premium chocolate. The market size presented below is the size of the premium chocolate market.

Geographic reference: World
Year: 2007
Market size: $6.9 Billion
Source: “AROQ’s Global Market Review Series,” November 2008, p. 3
Original Source: just-food

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Premium Chocolate Market

July 21, 2010 — The Editors

Europeans eat a lot of chocolate. In fact, the three nations with the highest per capita consumption of chocolate in the world are in Europe, Switzerland, Austria and Ireland. Premium chocolates represent about 12% of the overall chocolate market in Europe.

Geographic reference: Europe
Year: 2007
Market size: $3.8 Billion
Source: “AROQ’s Global Market Review Series,” November 2008, p. 3
Original Source: just-food

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Size of the Cracker Market

June 21, 2010 — The Editors

The three leading companies in the cracker business are Kraft, Kellogg and Pepperidge Farms and together they represent 75% of the market.

Geographic reference: United States
Year: 2008
Market size: $3.2 Billion
Source: “U.S. Cracker Industry Update,” 2010, p. NA [Online] here
Original Source: Information Resources Inc., InfoScan and Mintel

Posted in Food, Snack Food. No Comments »
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