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Sample Database — R & S

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Radar Gauging
Geographic ref.: World
Year: 2000
Market size: $203 million (estimated)
About the data: "The marketing research firm ARC estimates the worldwide radar gauging system to be $203 million in 2000, and says it will more than double to $466 million by the end of 2005."
Source: "Fisher-Rosemount Acquires Saab Marine Electronics for $85m." Control Engineering Europe, February 2001, p. 11. Primary Source(s): ARC.

Radios, two-way family radio service
Geographic ref.: United States
Year: 2001
Market size: $370 million
About the data: "Industrywide sales in the U.S. have grown more than sevenfold to $370 million annually since 1997."
Source: Murphy, H. Lee, "Two-Way Radios Propel Cobra's Recent Growth." Crain's Chicago Business, May 21, 2001, p. 46.

Recruiting
Geographic ref.: United States
Market size: $180 billion valued
Source: Howell, Donna, "Firms Find Web A Weapon In Recruitment." Investor's Business Daily, August 24, 2000, p. A8.

Remanufacturing
Geographic ref.: United States
Market size: $53.0 billion
About the data: "Auto parts now make up about two-thirds of the $53 billion remanufacturing industry in the U.S."
Source: "Once Is Not Enough." Business Week, April 16, 2001, p. 128B. Primary Source(s): Automotive Parts Rebuilders Association.

Sanitaryware
Geographic ref.: India
Market size: 500 rs crore
Source: "India: New Parryware Range Dots Kerala Market." Business Line, June 12, 2001.

Sanitaryware
Submarket: Faucets
Geographic ref.: United States
Market size: $1 billion
Source: "Kitchen and Bath." National Home Center News, May 21, 2001, p. 66. Primary Source(s): Vista Information Systems.

Sanitaryware
Submarket: Tapware
Geographic ref.: Germany
Year: 2000
Market size: 6.88 billion DM in turnover
Source: "Germany: Prospects of the Sanitary Industry." Sueddeutsche Zeitung, March 22, 2001, p. 26.

Scales, electronic
Geographic ref.: Peru
Market size: $3 million
About the data: Precision Peru holds a 60% share and forecasts 10% growth.
Source: "Peruvian Electronics Scales Market Has Potential to Generate $10m in 3 Years." South American Business Information, April 17, 2001. Primary Source(s): Precision Peru.

Science-Journal Market
Geographic ref.: United States
Market size: $10 billion
About the data: Reed Elsevier recently announced plans to purchase Harcourt General. From the source: "Worth some $10 billion, the market is hugely profitable: margins in the scientific and medical business at Reed Elsevier are around 35%, compared with an average of 20% for all its publishing interests."
Source: "Journal Wars." The Economist, May 12, 2001, p. 66.

Scissor lifts
Geographic ref.: North America
Year: 1999
Market size: 48,000 units
About the data: "In North America, sales of scissor lifts in 1999 were 72 percent higher than five years ago and up 17 percent from 1998 levels. About 48,000 units were sold in 1999, which is a record."
Source: Yengst, Charles R., "Aerial Work Platforms - How Long Can This Market Keep Going Up?" Diesel Progress North American Edition, March 2000, p. 4.

Scooters
Geographic ref.: United States
Year: 2000
Market size: $500 million in retail sales (estimated)
About the data: Bil Smith, vice president of sales and marketing for Huffy claimed in the source, "We estimate that five to six million scooters will be sold through the year versus 50,000 scooters sold in 1999. It is expected that scooters will see $500 million in retail sales this year."
Source: Cassidy, Hilary, "Will Scooters Keep Rolling Along?" Sporting Goods Business, October 11, 2000, p. 22.

Security Industry
Geographic ref.: United States
Market size: $105 billion (estimated)
About the data: "At approximately $650 million in annual revenues (based on updated figures from the Hallcrest Report database calculated by the author) the U.S. electronic access control market, excluding CCTV, represents less than 1 percent of the entire U.S. security industry (about $105 billion), but it is an extremely important one percent."
Source: Strauchs, John J., "Which Way to Better Controls?" Security Management, January 2001, p. 6. Primary Source(s): Hallcrest Report.

Self-Help Industry
Geographic ref.: United Kingdom
Year: 2000
Market size: 24.2 million £
About the data: The British self-help market is growing quickly. According to the source, in 1998-2000, the market jumped from 13.2 million pounds in 1998 to 24.2 million pounds in 2000.
Source: "The Road Well Trodden." The Economist, May 19, 2001, p. 53.

Self-help Industry
Geographic ref.: United States
Market size: $4.7 billion (estimated)
About the data: The self-help industry is expected to grow 12.9% annually through 2003. The average middle-aged woman spends $1,145 on self improvement products annually.
Source: Smillie, Dirk, "Paternity Test." Forbes, January 22, 2001, p. I20. Primary Source(s): Marketdata Enterprises.

Shoes, work
Geographic ref.: United States
Market size: 100 million pairs (estimated)
About the data: "It's hard to pinpoint the size of the work-shoe market, which is splintered and ill-defined. Analysts estimate that between 50 million and 75 million Americans buy what are traditionally thought of as work shoes -shoes and boots designed for use largely in industrial settings. That means sales of about 100 million pair a year."
Source: "Portland, OR Entrepeneurs Serve A Niche Market of Shoes Designed for Jobs." Knight-Ridder/Tribune Business News, August 1, 2000.

Snacks
Geographic ref.: Saudi Arabia
Market size: $100 million (estimated)
About the data: "The newly combined entity will continue under the Saudi Snack Foods name as the country's number one salty snack company with over 45% share of the more than $100 million Saudi market."
Source: "PepsiCo Inc. Acquires Tasali Foods, Saudi Arabia's Leading Snack Maker." PR Newswire, July 23, 2001.

Snacks
Submarket: Cakes, ambient
Geographic ref.: United Kingdom
Year: 2000
Market size: 1.37 billion £ in sales
About the data: Despite competition from cereal bars and similar products, the cake market continues to perform well.
Source: "Cakes: Snacking Opens New Doors." The Grocer, July 28, 2001, p. 56.

Soft Drinks
Geographic ref.: France
Year: 2000
Market size: 4.86 billion euros in turnover
About the data: The market reached over 10 billion liters in sales in supermarkets and hypermarkets. Bottled water had the largest segment, with 1.89 billion euros in turnover, followed by soft drinks with 1.54 billion euros.
Source: "France: Review of Water and Soft Drinks Market." LSA, January 25, 2001, p. 54.

Software
Submarket: Scientific Information Production
Geographic ref.: United States
Year: 2006
Market size: $750 million (forecast)
About the data: The industry refers to scientists "with tools to effectively manage, integrate, and analyze their data from numerous sources."
Source: "New Opportunity Market Trend Creates Opportunity." Retrieved August 14, 2001 from the World Wide Web: http://www.m2presswire.com. Primary Source(s): Front Line Strategic Management Consulting.

Solar Industry
Geographic ref.: United States
Market size: $2.5 billion
Source: Fulford, Benjamin, "Here Comes the Sun." Forbes, February 5, 2001, p. 128.

Sporting Goods
Geographic ref.: Germany
Year: 1999
Market size: $8.5 billion valued
About the data: "The German sporting equipment market reached $8.5 billion in 1999. In this country of 80 million people, steady market growth is expected over the next years."
Source: "Sporting & Athletic Equipment." National Trade Data Bank, March 1, 2000. Primary Source(s): German Sporting Goods Industry Association German Sporting Goods Association; German Sporting Goods Retailer Association.

Sporting Goods
Geographic ref.: United States
Market size: $65 billion
About the data: "Extreme sports are also taking a bite out of the $65 billion sporting goods industry, stealing market share from traditional team sports."
Source: Prior, Molly, "Extreme Toys Take Market by Storm." DSN Retailing Today, June 4, 2001, p. 38.

Sporting Goods
Submarket: Extreme Sports Industry
Geographic ref.: United States
Market size: $4 billion (estimated)
About the data: The participants in extreme sports tend to be young males, and they can indentify with the brands. They are video and technology savvy.
Source: Johnson, Robert, "Enterprise." Wall Street Journal, July 17, 2001, p. B2.

Sporting Goods
Submarket: Golf equipment
Geographic ref.: Canada
Year: 1999
Market size: $475 million in sales
About the data: More than 5 million Canadians play the game. Sales increased 15% over 1998.
Source: Thompson, Robert, "Teed Up To Win." Marketing Magazine, August 14, 2000, p. 10.

Sports cards
Geographic ref.: United States
Market size: $350-375 million in wholesale
About the data: The industry has been in decline since its peak. In 1991, Topps and its competitors had sales of $1.1 billion in trading cards, according to reports in Sports Collectors Digest. The decline is believed to a result of many factors, including the 1994 baseball players strike and the lockout of 1999.
Source: Stamler, Bernard, "Advertising." New York Times, March 22, 2001, p. C6. Primary Source(s): Topps.

Sports nutrition products
Geographic ref.: United States
Year: 1999
Market size: $4.7 billion
About the data: The top segment of the sports nutrition category is bars, which climbed 29% in 1999.
Source: "Nutrition Business International." Drug Store News, March 5, 2001, p. 33. Primary Source(s): Nutrition Business Journal.

Statewide Testing Services
Geographic ref.: United States
Market size: $700 million (estimated)
About the data: "Four companies dominate the market for statewide test services, estimated at $700 million."
Source: "Four Giants in Testing." New York Times. Primary Source(s): state education departments.

Stickers
Geographic ref.: United States
Market size: $250-500 million in retail sales (estimated)
About the data: "The number of firms offering stickers continues to grow. There are now perhaps 50 firms competing for their share of a market pegged at between $150 and $500 million at retail."
Source: "The Emerging Children's Market." Gifts and Decorative Accessories, January 1, 2001, p. 274.

Sushi shops
Geographic ref.: Japan
Year: 1999
Market size: 243 billion ¥
About the data: The kaiten sushi market 15.9% in 1999 from 1998. Total number of outlets totaled 2,650.
Source: Abe, Nami M, "Sushi Shop Thrives On Entertainment." Nikkei Weekly, April 16, 2001, p. 9. Primary Source(s): Fuji Keizai Co..

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